Backlash over Loblaw cards

Loblaw Companies Ltd. isn't providing details as to why some Canadians are being singled out to hand over additional personal information to secure their $25 gift card related to the alleged bread price-fixing scandal.

Customers have been expressing privacy concerns online about the company's request asking some to provide a scan of their driver's license or a utility bill in order to receive the card.

Loblaw says that it is sensible to have safeguards in place as it goes about issuing tens of millions of dollars in cards, but isn't explaining how people are being selected to prove their identity.

The company says the process is secure and customer information submitted will be used solely for verification and then destroyed.

Loblaw says the vast majority of registrations will be processed without the additional step and many cards have already been used in stores.

The company announced the program after it admitted to being involved in an alleged nation-wide bread price-fixing conspiracy for 14 years.

  • IceDogs Planning Bus Trip to Oshawa

    Friday night, the IceDogs open their best of seven quarter-final series on home ice versus the Generals, some tickets are still available. The 'Dogs have also announced a bus trip to Oshawa for game three and four.
  • Green Dogs Gobble White Fish 6-3

    A very successful 2017-2018 IceDogs regular season came to an end Saturday afternoon with a 6-3 win over Mississauga. A sellout St Patty's Day Meridian Centre crowd watched Niagara record their 35th win of the season for a total of 80 points in the OHL's Eastern Conference as Johnny Corneil lead the way with a goal and two assists.
  • IceDogs Win Final Road Game 6-3

    Kirill Maksimov enjoyed a four point night while Johnny Corneil and Ben Jones each scored a pair in the IceDogs 6-3 Friday night win in Erie. With the win, Niagara has now secured home ice advantage in their first round playoff series with Oshawa.