Dua Lipa Previews YSL Fragrance Campaign For New Scent, 'Libre'


Dua Lipa and YSL Beauty have revealed new images from the campaign for her new scent, Libre, which means "free" in Spanish.

The photos include Dua wearing a sleek black suit posing in front of the word "Libre," which is lit on fire.

"LIBRE the new fragrance by @yslbeauty!!!" Dua tweeted Wednesday. "Such a dream working with this incredible team and one of my favourite people ever filmmaker Nabil Elderkin who killed thisss whole project!" She added, "So excited for you to see what we have in store for youuu! Still pinching myself."

The YSL website describes the perfume as "the new fragrance of freedom, a statement fragrance for those who live by their own rules." According to Vogue, Libre features notes of Moroccan orange blossom and "Diva Lavender," a note that is exclusive to YSL. The bottle has a black asymmetric cap and gold chains around its neck, along with a gold YSL logo wrapped around the body.

YSL Libre is available via the brand's website, and will launch into retailers on September 1st.

The move marks Lipa's first major campaign for YSL Beauty, which announced back in June that it had signed the star up as a brand ambassador.