Province invests $2 million to entice tourists to explore New Brunswick's scenic drives

Two million dollars is being spent by the province to encourage tourists to explore New Brunswick's five scenic drives.

Those routes include the Acadian Coastal Drive, the Miramichi River Route, Appalachian Range Route, the Fundy Coastal Drive, and the River Valley Scenic Drive.

Premier Brian Gallant says most tourists visiting New Brunswick arrive by road.

The funds will go towards signage and product development.

(with files from the Canadian Press)