Prince George winery releases new wine to help BC wildlife


There's beer for dogs, why not wine for bears. 

Now you can enjoy a nice glass of wine and be saving BC wildlife at the same time.

The BC SPCA is partnering with a local winery to launch "The Bear", a new Pinot Gris-style wine with a purpose. The wine is made using surplus apples sourced from local properties, with the goal of deterring bears from entering developed areas in search of leftover or fallen fruit. 

In addition to protecting local bears, the BC SPCA will receive $2 from each bottle sold to help animals in need across B.C.

Craig Daniell, chief executive officer of the BC SPCA, says as urban development expands into wild animal habitats, bear encounters have become a normal part of life, with tragic consequences for the bears.

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