Beyoncé says her 7-year-old daughter is a “cultural icon.”
The pop superstar is heading to trial over the right to trademark “Blue Ivy Carter,” the name of her first child with rap star Jay-Z.
Wedding planner Veronica Morales opposed Beyoncé’s application to trademark “Blue Ivy Carter” because she believes it infringes on her company’s “Blue Ivy” trademark, which she secured three years before Beyoncé named her daughter.
But in court documents obtained by The Blast, Bey said Morales’ claim that “consumers are likely to be confused between a boutique wedding event planning business and Blue Ivy Carter, the daughter of two of the most famous performers in the world, is frivolous and should be refused in its entirety.”
Beyoncé said Morales runs a “small business” with a poor online presence and almost no social media followers, yet she has “exhibited a pattern and practice of affirmatively attempting to connect its brand with Blue Ivy Carter to increase its exposure and drum up business.”
Last year, it was reported that Morales met with lawyers for Queen Bey to propose a settlement in which the singer would buy her wedding planning business for $10 million U.S.