Ice Spice was all over the 2023 MTV Video Music Awards last night, hanging out with Taylor Swift and taking home the award for Best New Artist. But she has even bigger things on the horizon. Like her own drink at Dunkin'!
The rapper is launching the Ice Spice MUNCHKINS® Drink, which blends Dunkin's "smooth, creamy Frozen Coffee with Pumpkin MUNCHKINS® Donut Hole Treats, topped with whipped cream and caramel drizzle." The drink was designed by Ice Spice herself and... Oscar winner Ben Affleck?
The two star in new commercials where they dream up a new product for the American donut chain. The 30-second spot premiered during the VMAs broadcast last night, and yes, according to Dunkin', the two actually conceived the idea for the commercial together.
“I’ve always been a Dunkin’ girl!” said Ice Spice in a statement. “Collaborating with Dunkin’ and Ben Affleck on this spot was a dream. The drink has a fun twist, a little something in the name for my fans, too. I can’t wait for everyone to try it.”
“Pumpkin spice season has gotten a bit predictable lately, so we sought help from our friends Ben Affleck and Ice Spice to create a new pumpkin obsession that only Dunkin’ can offer,” added Jill McVicar Nelson, Chief Marketing Officer at Dunkin’. “The result? The collaboration you never knew you needed: Pumpkin Munchkins and Frozen Dunkin’ Coffee, blended together to create the Ice Spice MUNCHKINS® Drink. It’s fun, it’s delicious and it’s not your ordinary pumpkin drink!”
As the internet knows, Affleck is no stranger to Dunkin', so this definitely makes a lot of sense.
Watch the ads below.