Alley Kat 'Black is Beautiful' Limited-Edition Beer in #YEG


An initiative called #BlackIsBeautiful was started by Weathered Souls Brewing in San Antonio, Texas, and it's a "collaborative effort amongst the brewing community and its customers, in an attempt to bring awareness to the injustices that many people of color face daily."

Their mission is to "bridge the gap that's been around for ages and provide a platform to show that the brewing community is an inclusive place for everyone of any color."


A TON of breweries across North America and the world are participating, each of them supporting local grassroots organizations for People of Colour.

And you can get yours in YEG at Sherbrooke Liquor!!!

Alley Kat Brewing has its very own #BlackIsBeautiful brew that's a light stout, and is perfect for the beer connoisseur!

ALL PROCEEDS are going to UofA Black Students' Association and Action Dignity.