WATCH Taylor Swift Debuts Custom Instant Camera

Singer/songwriter Taylor Swift attends the 2018 Billboard Music Awards 2018 at the MGM Grand Resort International on May 20, 2018, in Las Vegas, Nevada (Photo by LISA O'CONNOR / AFP)        (Photo credit should read LISA O'CONNOR/AFP/Getty Images)
Singer/songwriter Taylor Swift attends the 2018 Billboard Music Awards 2018 at the MGM Grand Resort International on May 20, 2018, in Las Vegas, Nevada (Photo by LISA O'CONNOR / AFP) (Photo credit should read LISA O'CONNOR/AFP/Getty Images)

Taylor Swift has unveiled a special edition Instax camera branded with her name and reputation graphics.

“There’s something cool about having a photo you can tangibly hold in your hands right after you took it,” the pop superstar says in a video promoting the camera.

She explains how the Instax has “all kinds of things you can play around with.”

Swift also appears in a 30-second commercial that features her song “Gorgeous.”

The Taylor Swift Instax from Fujifilm is scheduled to go on sale in October.